GERARD WEBER


Creative Director
hello@gerardweber.com

WORK


Strategic
Collaborative

INFO


90+ Awards
12 Years Experience
Burton Durable Goods
No Bad Trips

Role: Creative Director
Client: Burton Snowboards

Burton Snowboards asked for a custom 30 second TVC to play on VICELAND. They wanted to feature their premiere line of clothing called Durable Goods. To highlight the style and construction of the products, we featured pro riders and models traveling to their final camping destination, taking all the routes possible along the way. The spot was paired with a digital shoppable banner component that went across VICE O+O.


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