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Podcast Subscriptions

To announce Podcast Subscriptions on Anchor by Spotify, we didn’t want to recycle the same old messaging creators get from other platforms. Creators intrisincally understand what this feature is. Instead, what truly matters is getting fans aware and enaged to support their favorite creators through this new product feature.

So we teamed up with the design forward folks at Oddfellows. Because when listeners support their favorite creators, they are the co-creators and it helps keep the story going.